The Association of Microfinance Institutions of Kenya (AMFI) is a member Institution that was established by leading MFIs in Kenya with a vision to create an all inclusive and influential regional network of financial institutions that provide quality microfinance services to low income people. AMFI membership ranges from large to small institutions which have diverse legal status ranging from microfinance banks, Wholesale MFIs, Retail MFIs, development institutions and insurance companies which represent the entire landscape of the microfinance industry in Kenya.

AMFI's mission is to build the capacity of the microfinance industry to ensure the provision of high quality financial services to the low-income people and to uphold high ethical standards in the sector to build the capacity of the microfinance industry to ensure the provision of high quality financial services to the low-income people and to uphold high ethical standards in the sector.